Вопросы по дисциплине:
Организация предпринимательской деятельности
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| № | Вопрос | Действия |
|---|---|---|
| 721 | A more inclusive approach than the standard marketing funnel is the customer development funnel. Which of the following is not one of the major goals of their new approach? | Открыть |
| 722 | ________ is a strategy whose goal is growth, based on selling more of the firm's product or service to the existing customer base. | Открыть |
| 723 | People who receive a promotional impression and who give some thought to buying the product are considered | Открыть |
| 724 | Which of the following terms refers to a rule of thumb about how many prospective customers it takes to find one who will actually make a purchase? | Открыть |
| 725 | According to the BRIE model, ________ sets up a business as a firm. | Открыть |
| 726 | ________ is often used to support the corporate identity and value propositions that are established through public relations efforts. | Открыть |
| 727 | The most effective cash flow techniques require | Открыть |
| 728 | The time required for a business to acquire resources, convert them into a product, sell the product, and receive cash from the sale is referred as the ________ cycle of a business. | Открыть |
| 729 | Amounts owed to vendors for merchandise or services purchased on credit are called | Открыть |
| 730 | Which of the following is an example of a cash equivalent? | Открыть |