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  • The … process commences at corporate level. Here the organization sets out its overall mission, purpose, and values. #81
  • A statement that sets out what the organization wishes to achieve in the long term is referred to as: #82
  • Large organizations create …, which assumes the role of a separate company and create their own strategies and plans in order to achieve their corporate goals and contribution to the overall organization. #83
  • Which of the following is not part of an organization’s microenvironment? #84
  • The key five forces examine competition among firms, potential entrants, buyers and: #85
  • What does the Porter’s five forces aim to achieve? #86
  • What is the term used in Ansoff’s matrix for increasing market share with existing products in existing markets? #87
  • SWOT is an acronym for: #88
  • An organization can offer standard products at acceptable levels of quality, yet still generate above-average profit margin by adopting … #89
  • What term is used to describe the competitive space where products are not yet well defined, competitors are not structured and the market is relatively unknown? #90
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