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  • Ps of marketing are also called: #171
  • Data coming from Trade Associations, Banks, Market Research etis also called #172
  • All exporters must accept the fact that most successful products are ___________for sale in overseas markets. #173
  • __________ as an element of the marketing mix, may be designed to do more than just maximize profit. #174
  • It is often necessary to create a ______________theme to generate wide spread use. #175
  • Successful face to face selling in overseas markets requires a clear perception of the needs of the_______________ #176
  • When a country trades according to principles of comparative advantage. #177
  • _________________ Includes a wide variety of activities, other than advertising, publicity and personal selling. #178
  • ________________ is the term that reflects the interaction between the economic system and the political system. #179
  • In a representative _______, government officials are entrusted to take actions that are in the interests of their constituents. #180
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