#1160068
Which type of influence occurs when an individual uses the behaviors and opinions of reference group members as potentially useful bits of information?
Варианты ответа:
  • transient
  • identification
  • normative
  • informational
  • substantive
Тематика: Исследование поведения потребителей Исследования поведения потребителей Поведение потребителей
Курсы в категории: Маркетинг и реклама
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