Вопросы по дисциплине:
Отраслевая специфика маркетинговых исследований
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| № | Вопрос | Действия |
|---|---|---|
| 901 | Match the questions and the types of brand research: | Открыть |
| 902 | A small company that produces toys for different pets, decided to conduct brandresearch. They need to find out if the customers are aware of their brand, how theyrank their brand and if they are loyal or not to their brand.Choose the best question an online survey in the company's social media.for that survey: | Открыть |
| 903 | The brand awareness is …to which customers are familiar with your brand, product, or service | Открыть |
| 904 | The brand perceptionincludes awareness, associations, and interactions with … | Открыть |
| 905 | … to use when establishing brand and competitive baselines, when launching the new product or service, when the target audience has changed, etc. | Открыть |
| 906 | The advantages of brand research … | Открыть |
| 907 | Unaided brand awareness indicates that… (choose two answers) | Открыть |
| 908 | The ways to establish brand loyalty is … | Открыть |
| 909 | Name the tools of brand research: | Открыть |
| 910 | Match the terms with their definitions: | Открыть |