Вопросы по дисциплине:
Маркетинг в отраслях и сферах деятельности
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| № | Вопрос | Действия |
|---|---|---|
| 261 | Services are characterized by five distinct characteristics. These are: | Открыть |
| 262 | What are the four P’s in marketing? | Открыть |
| 263 | The most widely accepted services marketing model is based on the following presumed service differences, except: | Открыть |
| 264 | Service marketers consider which of the following? | Открыть |
| 265 | Three types of customer expectations can be identified: | Открыть |
| 266 | Perceived service quality concept includes which of the following? | Открыть |
| 267 | Quality Gaps include: | Открыть |
| 268 | … is based on the idea that customer expectations of the service they will receive shape their perception of the actual service encounter. | Открыть |
| 269 | The first activity in developing a service blueprint is: | Открыть |
| 270 | The purchase of goods and services for use by an organization in producing other goods and services, to support the daily operations of the organization or for resale is called: | Открыть |