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Вопросы по дисциплине: Маркетинговые стратегии Сбросить фильтр
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341 … is marketing communication strategy to inform, persuade, convince, and influence the decision making process of buyers when they choose a particular brand Открыть
342 Match the different types of personal selling to their definitions: Открыть
343 An IT company has to develop an advertising strategy. They work online and don' it has an office. They find their clients via the Internet and the clients are mostly young entrepreneurs. Choose the best advertising options. Открыть
344 The process of brand … involves marketing the brand’s name and logo, popularizing the mission statement and focusing on brand equity, gaining publicity through mass marketing strategies and enhancing brand perception, etc. Открыть
345 Mission statement is a brief description that compiles the organization's functions, ideals, business goals, values, and … Открыть
346 The function of positive brand equity is to help the company to maintain superiority over its competitors and expand its product … Открыть
347 The percentage of people who prefer buying form a well-known brand is … Открыть
348 The reasons for brand promotion is … Открыть
349 Personal selling is … Открыть
350 The 360 Campaign is … Открыть