Вопросы по дисциплине:
Исследования поведения потребителей
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| № | Вопрос | Действия |
|---|---|---|
| 251 | Any change in the content or organization of long-term memory or behavior is known as ________. | Открыть |
| 252 | ________ is the total accumulation of prior learning experiences. | Открыть |
| 253 | Which component of memory is also referred to as working memory and is that portion of total memory that is currently activated or in use? | Открыть |
| 254 | Which of the following refers to the continual repetition of a piece of information in order to hold it in current memory for use in problem solving or transferal to long-term memory? | Открыть |
| 255 | Which type of processing involves the recall and mental manipulation of sensory images, including sight, smell, taste, and tactile (touch) sensations? | Открыть |
| 256 | Which type of memory is viewed as an unlimited, permanent storage that can store numerous types of information such as concepts, decision rules, processes, affective (emotional) states, and so forth? | Открыть |
| 257 | The basic knowledge and feelings an individual has about a concept are known as ________. | Открыть |
| 258 | Which of the following is the primary determinant of how material is learned? | Открыть |
| 259 | High-involvement learning often involves ________. | Открыть |
| 260 | To survive in a competitive environment, an organization must provide its target customers more ________ than is provided to them by its competition. | Открыть |