Вопросы по дисциплине:
Психология творчества
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| № | Вопрос | Действия |
|---|---|---|
| 381 | Consider the case: In city X there were two big companies: A and B. Both companies produced woolen hats. The owners of these companies were both very creative people. The owner of the company A managed to save his company from bankruptcy during the COVID crisis. The situation was frightening and terrifying and he almost decided to give up. Nevertheless, he managed to pull himself and people around him together by creating an innovative organizational structure and developing original rules of inner execution. The owner of the company B achieved success by creating a new technology of an effective wool cutting and a new (and very attractive!) design for a hat. He got inspiration for this design from hours of observation of the headwear of the children with whom his children used to play in winter. Which of the reasons for the importance of creativity influenced the life and success of these Entrepreneurs? | Открыть |
| 382 | Fill in the gap: … is the ability to make or otherwise bring into existence something new, whether a new solution to a problem, a new method or device, or a new artistic object or form. | Открыть |
| 383 | Match the categories of creativity with their skills or factors: | Открыть |
| 384 | Fill in the gap: A … is the set of expectations, memories, stories and relationships that, taken together, account for a consumer's decision to choose one product or service over another. | Открыть |
| 385 | Give examples of where we can see branding and visual identity. | Открыть |
| 386 | Choose the statements about a logo that are true: | Открыть |
| 387 | Match the elements of brand design with their definitions. | Открыть |
| 388 | Fill in the gap: Most brands choose two to three … —often inspired by the logo—for basic, everyday use. | Открыть |
| 389 | Choose the qualities of a good logo: | Открыть |
| 390 | Choose the correct tips connected to fonts: | Открыть |